ECOR in Mexico
Promoting The Shift Towards A Circular Economy
On May 9th, in Guadalajara, the second largest city in Mexico, ECOR presented it’s circular economy insights at the conference: “Impulsando el cambio hacia una economía circular” (“Promoting the shift towards a circular economy”).
The event took place at Universidad Autónoma de Guadalajara, the first private university in México. Instituto Mexicano de Mejores Prácticas Corporativas, a national wide institute that promotes within corporations best practices and corporate social responsibility organized the event.
Ricardo Weigend, ECOR’s Circular business developer for Mexico and Latin America, explained the concept of circular economy and organized an ideation activity to the more than 95 guests from academic, public and private sector.
Firstly, the two opposing economical systems; linear and circular were introduced. Special focus was on the linear system and its high dependency on virgin materials, generating chronically high levels of waste, and how this system incorporates waste.
As favorable social and technological factors are aligned; acceptance to new business models, technological improvements and urbanization, the immanent shift toward the Circular Economy was presented as a counterbalance for the linear system.
The audience was introduced to ECOR´s business model and route to market, as examples of how companies can embed circular economy into their business DNA and enable other companies to also accomplish a transition to circularity.
As part of the conference, six types of circular business models were introduced;
- On demand
- Continuous cycles
- Products as services and
- Sharing economy
These business models are highly relevant to a successful implementation of circular economy for corporations. Regarding consumers products, equally relevant to implementation are circular design strategies:
- Attachment and trust
- Standardization and compatibility
- Easy maintenance and repair
- Adaptability and upgrade
- Assembly and disassembly
The last part of the session was pragmatic by nature. All guests where divided in groups of seven and were given a circular business model and a circular design strategy.
They were then instructed to make a list with all the resources that the team members have within their work responsibilities, such as assets, residual flows, human resources, technology, etc. Lastly, the teams were instructed to design a project using those resources with the circular business model and circular design strategy.
The outcome of each team was shared on stage with the audience and a great level of collaboration and creativity allowed the teams to propose promising circular economy projects.
This conference was the first ever event around circular economy organized in Guadalajara, Jalisco. Due to the great outcome, next month, also in Guadalajara, a two day conference will also take place, with ECOR among the main guests. With these types of activities around the world, ECOR is setting the example, and inviting other organizations to join efforts and enable others to find out and to accomplish their circular economy ambitions.